Launching a New Venture | My Assignment Tutor

HE Assessment submissionAcademic year: 2019/20Location: OldhamAssignment number: 1 of 1Student name:Assignment name: Turning a vision into action.Student ID/number:Module number and title: F/508/0564 Unit 28 Launching a New Venture Fit to sit declaration   I confirm that I am fit to sit this assessment.   Student signature…………………………………Date………………….Module coordinator’s name: Ambrish JoijodeAssignment set by: Candice EnabuleleAssessor name/names: Junayd Chaudhary  Date stamp: Centre check signature: Ajoijode Date: 25/10/2019   Nescot check signature: Carole Spicer Date: 3rd November 2019Assignment issue date: 28/02/2020  Submission due date: 10/04/2020  Academic conduct Work submitted for assessment must be your own, if authorship is misrepresented this may be considered to be academic misconduct. Academic misconduct can be considered to be any act whereby a candidate seeks to obtain an unfair advantage for themselves or another candidate. The penalties for academic misconduct can be serious. Examples of academic misconduct (not exhaustive) are as follows; Plagiarism; defined broadly as the unacknowledged use of the work of another person.  Including words, images, artwork, computer generated work (including Internet sources), thoughts, inventions and/or discoveries whether published or not.Fabrication; falsification of results or evidence, for example, experiments, interviews, observations or other forms of empirical research and investigation.Collusion; working collaboratively with others in the preparation or production of material submitted for assessment where not explicitly permitted by programme documentation.Misrepresentation; falsification of degree of participation or responsibility for shared work submitted for assessment.Authenticity declaration I have read the above and confirm that the work submitted is my own. All material for which I am not the author (published or unpublished) has been clearly identified, attributed to others, fully acknowledged and reference made to the original sources. I understand that the College has the right to submit my work to further checks for originality if deemed necessary.   Student signature………………………………………………………………………………………………………….Date……………………..  I am unwell and/or have been affected by unforeseen circumstances [delete as appropriate] during or immediately prior to this assessment or examination. However I choose to continue to take this assessment or examination and I have drawn this to the attention of the assessor/invigilator.   Student signature…………………………………………………………………………………………………………..Date…………………….   Assessor/invigilator name…………….Assessor/invigilator signature………………….Date……………………  Submission arrangements All work for submission must be signed in using an electronic signature via weblearnAll assignments must be submitted through Turnitin failure to do so will result in your work being unmarked.    Provisional Grade ….. ……….…………….Tutor’s signature…………………………. Date……………………….   Note this grade is provisional until agreed by the Examination BoardAssessor Feedback related to grading criteria: Turnitin % ……………………………………….           Areas of Improvement:       Action: (referrals only)       Student’s Comments: What grade are you aiming for:                 Feedback received from Lecturer: Yes/No   Student signature;_________________________ Date:___________   Date of resubmission (where required) Assignment Brief and Guidance Scenario You are a self-proclaimed entrepreneur who has overcome many hurdles to be finally in a position to launch a new venture. The investors have allocated a budget for your venture and have requested for you to produce a business plan and an action plan that will demonstrate your vision. Activity 1 You are required to produce a business plan that will demonstrate your critical analysis and reflection of the competitive environment with a supporting contingency plan to minimize risk. You will need to investigate specific target markets and undertake competitive analysis; in addition, you will provide an account of the strengths and weaknesses of the new venture and outline the areas of risk. This will lead to you identifying the specific tangible and intangible resources required for the venture by applying a range of methods and techniques for competitive analysis to support your argument on how a competitive edge can be gained. Included in the business plan will be a range of arguments that explore the costs and timescale required for developing skills and capabilities of a launch team. You will critically assess how you can develop and secure the identified skills and capabilities of a launch team by applying appropriate methods. The business plan should identify a suitable marketing strategy by adopting a critical stance evaluating different promotional activities. This should include pre-launch and launch promotional activities supported by justification to the chosen one. The business plan should be comprehensive and include an itemised cash budget based on the following; financial resources, key budget categories and sub-categories, with contingency measures for anticipated outcomes. This should include pre-launch and at least 18 months post-launch figures supported by a justification. The business plan should conclude by explaining what type of venture it will be taking into consideration the legal requirements and a rationale whyit has been chosen.          Submission Format Activity 1: The submission is in the form of a business plan and an action plan for launching a new venture. The recommended word limit is 3,000 to 3,500 words, and you will not be penalized for exceeding the total word limit. Your research should be referenced using the Harvard referencing system. Provide a bibliography/reference list using the Harvard referencing system. *Standard business plan templates can be used, but students can also devise their own. Please note that details of the Learning Outcomes and Assessment Criteria for this unit should not be included in your report. Recommended resources Bartlett, C. and Beamish, P. (2011). Transnational Management: Texts, Cases, and Readings in Cross-Border Management.  6th Ed. Maidenhead: McGraw-Hill. Peng, M. (2014). Global Business.  3rd Ed. London: Cengage Learning. Rugman, A. and Collionson, S. (2012) International Business. 6th Ed. Harlow: Pearson. Wall, S. and Minocha, S. (2015) International Business. 4th Ed. Harlow: Pearson. Gioelli, A . (2014 ) International Business Expansion: A Step-by-Step Guide to Launch Your Company Into Other Countries.  Over and Above Press. Journals Journal of Small Business Management. Oxford: Wiley-Blackwell http://onlinelibrary.wiley.com/journal/10.1111/(ISSN)1540-627X Please click on the link to see Pearson Course Specification: Click to access btec-higher-nationals-business-specification.pdf Learning Outcomes and Assessment CriteriaPassMeritDistinctionLO1 Investigate the range of resources required to launch a new ventureD1 Develop a detailed proposal that demonstrates critical analysis and reflection of the competitive environment with supporting contingency planning to minimise risk.P1 Investigate and explain a new venture identifying specific target markets and undertaking competitive analysis. P2 Determine specific tangible and intangible resources that would be required for the launch of a new venture. P3 Produce a credible proposal to launch a new venture.M1 Apply a range of methods and techniques for competitive analysis to justify how to achieve competitive advantage. M2 Discuss the strengths and weaknesses of the new venture and determine areas of risk.LO2 Assess the skills and capabilities required and how these might be acquired or developedD2 Critically discuss supporting costs and timescales required for acquiring and/or developing the skills and capabilities of a launch team.P4 Assess the skills and capabilities required to launch a new venture and how they are acquired or developed.M3 Explore the range of skills and capabilities required for the launch and critically assess how they might be acquired or developed applying appropriate methods.LO3 Explain and justify appropriate promotional activities to support the launchD3 Critically evaluate the different promotional activities to support justifications.P5 Explain different promotional activities and channels that will support the launch and justify their choice. P6 Develop an appropriate promotional activity plan for both launch and pre-launch.M4 Evaluate an appropriate promotional activity plan for both launch and pre-launch.LO4 Suggest an appropriate legal form and compile a budget for launchD4 Create a pre- and post-launch monthly itemised cash budget based on financial resources, including key budget categories and sub-categories, with contingency measures for anticipated outcomes.P7 Produce an itemised monthly cash budget for the pre-launch phase of the venture and the first 12–18 months preceding launch. P8 Suggest an appropriate legal form for the venture stating why it has been chosen.M5 Justify an itemised monthly cash budget showing one off costs, ongoing costs and anticipated income post- and pre-launch.

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