Create a Persuasive Memo With Business Improvement Suggestions Go to Persuade Café using this link: http://www.bizcominthenews.com/persuadecafe/ (Links to an external site.)Links to an external site.. Review the information in the left column of the cover page.Review the video and presentation.Review the “About PersuadeCafe” information in the area at the top of the page.Review the “Survey Results” information in the area at the top of the page.Review the “Executive Profiles” information in the area at the top of the page. Assignment Instructions Write a persuasive memo presenting your recommendations for their business improvement program.Determine which executive should receive the memo; understand your target audience.Gather evidence to support your recommendation (above).Explain your idea clearly; describe what you want the reader to do.List the benefits of taking the action.Describe how your recommendation meets the program criteria.Acknowledge potential costs or downsides.Emphasize the main points.Business people have high expectations. Guidelines Memo format To:From:Date:Subject(Body of memo) The body of your memo should be at least one to two pages in length.The goal is to persuade the executive team to implement your recommendations.Write a clear, convincing, persuasive proposal.The memo should be written professionally, including sentence structure, grammar, and spelling.
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