Corporate Social Responsibility | My Assignment Tutor

Session 6Corporate SocialResponsibility (CSR)in Global MarketingMondays 9.30amonline synchronous classDr Alex [email protected] GLOBAL ECONOMIES AND INTERNATIONAL MARKETSLast week we covered:• Some global market segments /subcultures and their importance• Culture and overviewed its impacton companies’ internationalexpansion• The main models used forinternational cultural comparisonSession OutlineSession Objectives:• Introduce CSR• Present the main principles of CSR• Explain the importance ofsustainable development ininternational markets• Define ethics and morality• Explain the relationship betweenethics, morality and CSR• Present examplesSession Outcomes:• Understand the link between ethics and morality• Understand the importance of consideringethics in organisations in 2020 and beyond• Understand the impact of sustainabledevelopment on business goals

QUALITY: 100% ORIGINAL PAPER – NO PLAGIARISM – CUSTOM PAPER

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