INNOVATION, ENTREPRENEURSHIP & TECHNOLOGY TRANSFER | My Assignment Tutor

TITLE: INNOVATION, ENTREPRENEURSHIP & TECHNOLOGY TRANSFER CODE: PGBM150 CREDITS: 30 LEVEL: MASTERS FACULTY: BUSINESS, LAW & TOURISM MODULE BOARD: LEADERSHIP, HRM & FINANCE PRE-REQUISITES: NONE CO-REQUISITES: NONE LEARNING HOURS: 300(of which 60 will normally be workshop hours) LEARNING OUTCOMES Upon successful completion of this module, students will have demonstrated Knowledge K1 a critical reflection of the management of innovation, entrepreneurship and technology transfer as a core business process K2 a critical understanding of the choices and challenges in building and managing an innovative and entrepreneurial organisation K3 a clear understanding of the key attributes in capturing learning from Innovation, entrepreneurial and technology transfer Skills S1 an ability to critically appraise theories of managing innovation, entrepreneurship and technology transfer in the 21st century S2 how to evaluate viable concepts, models and techniques in order to identify ease of transmission for the adoption and/or application of managing innovation, entrepreneurship and technology transfer. CONTENT SYNOPSIS The purpose of this module is to research, discuss, debate and evaluate Managing Innovation & Technology Transfer. This module will explore the following areas; Theories and Concepts of Innovation, Entrepreneurship and Technology Transfer, Development and Implementation of Technology Strategy. Exploitation of Global Innovation, Entrepreneurship, Technology Transfer and IP Implementation. Technology Transfer to Knowledge Transfer. Innovation Inspiration, Technology Strategy and Innovation and Entrepreneurship as a Core Business Process, Building the Innovation Organisation, Managing Innovation Incubators. Developing an Innovative and Entrepreneurship Strategy, Sources of Innovation, Entrepreneurship and Innovation Networks, Decision Making Under Uncertainty, Building the Innovation, Entrepreneurship and Technology Transfer Case, Creating and Managing New Products and Services, Exploring Open Innovation and Collaboration, Exploring Entrepreneurship and New ventures, capturing the Benefits of Entrepreneurship and Innovation, Capturing learning from Entrepreneurship and Innovation. AMPLIFIED CONTENT Introduction – key themes, concepts and definitions Innovation – Entrepreneurship What it is and Why it Matters Tensions, paradox, and contractions in managing strategic management of innovation, entrepreneurship and technology Evolving Models of Innovation, Entrepreneurship Technology Transfer & IP Exploring Entrepreneurial Creativity Examining the DNA of Entrepreneurship Investigation commercially viable innovative and entrepreneurial teams Managing & Measuring Innovation & Entrepreneurship Success Successful Innovation, Entrepreneurship & Technology Transfer Management Creating and Managing an Effective Innovative and Entrepreneurial Climate Developing Firm Specific Competencies Developing New Products and Services Rationalist or Incrementalist Management Strategies for Innovation, Entrepreneurial & Technology Transfer The Dynamic Capabilities of Firms Where do Innovations Come From A Management Framework for Looking at Innovation Sources A Map of Innovation Search Methodologies Learning to Manage Innovation and Entrepreneurship Managing Innovation, Entrepreneurial & Technology Transfer Networks Meeting the challenge of Managing Uncertainty Mapping the Selection Space Managing Components of Innovation, Entrepreneurship, Technology Transfer and IP Managing Incubators Forecast Management of Innovation, Entrepreneurial & Technology Transfer Managing Service Innovation Benefits and Limitations of Open / Closed Innovation Creating New Ventures Joint Ventures, Alliances & IP Internal Corporate Venturing Coping with Business Failure Creating Value Through Innovation Management, Entrepreneurial & Technology Transfer Choosing the Business Model Building and Managing Dynamic Capability Managing & Measuring Innovation and Entrepreneurial Performance Managing Innovation Audits Talent Management Entrepreneurship commercial spotting and converting The role of the Consultant This module will provide a critical, research active and practitioner active perspective on Innovation, Entrepreneurial & Technology Transfer that will be informed by current research in the subject area. As the module is evolutionary the themes and issues delivered in the module will reflect the current research and practice within the area of Innovation, Entrepreneurship & Technology Transfer. TEACHING AND LEARNING METHODS Scheduled activitiesIndependent studyPlacementTotal hoursHoursDetailHoursDetailHoursDetail60Workshop / seminar activities240Self study / directed reading / research activities300Total300 The teaching methods for this module are designed to appeal to a range of learning styles and to integrate argument, action and reflection. As such, the format of the sessions combines elements of formal lecturing and various individual/group activities (e.g. discussions, debates, presentations, exercises, role plays, live case study analysis). All students will be expected to prepare thoroughly for each workshop and to conduct self directed/independent study for each theme covered in this module. This is intended to encourage the widest engagement with theoretical aspects of ‘Innovation, Entrepreneurship and Technology Transfer’, as well as stimulating lively and imaginative participation in the practical / commercial aspects of this area. The learning strategy will introduce core concepts, carryout group exercises and respond to case study materials to test ideas and develop relevant individual and line-manager / entrepreneurial skills. Responsibility is placed on students to undertake the necessary reading. Preparation for the workshops is directed in the module guide. However, students are encourage to make an appointment with the module leader to discuss issues / challenges that they face whilst undertaking the module. Normally the delivery pattern for this module will be made up of 60 hours contact time including lectures, workshops, tutor support and plenary sessions. Lecture 20 x 1 hour (every week for 10 weeks) = 20 hours Workshop 20 x 2 hours (every week for 10 weeks) = 40 hours Self-directed study = 240 hours Total = 300 hours ASSESSMENT METHODS (Please ensure that the sequence numbering of the assessments is in the correct chronological order for the module, as this may affect funding.) Required For KIS return to HESASeq.Element% of module assessment weightingSummaryPass MarkLOWritten exam – central timetable (% of the element)Written exam – local timetable (% of the element)Coursework (% of the element)Practical (% of the element)%Type%Type%Type%Type001Course work100%Journal Paper*All100%Journal * only populate if there is an approved programme specific regulation OR if the assessment is pass/fail (If the Pass Mark differs from the university regulations there must be a related programme specific regulation approved.) Assessment 001 Students will submit a 6000 (+/- 10%) this is a formal word limit and the University policy on exceeding the word limit will apply), word Journal Paper on an individual piece of research on the Innovation, Entrepreneurial & Technology Transfer themes relevant to an organisation / market sector of their choice and show how recommendations for improvement and change could be implemented (See section ‘individual assignment’). Students will submit an outline proposal of 300-400 words by week 3 of the module programme and formative feedback will be given to guide the students in line with the module aims. (The assessment for this module assess all learning outcomes). The assessment has been specifically designed to accommodate the students varying commercial knowledge and understanding of module content. In preparation of the summative assessment the students will have the opportunity to participate in formative assessments throughout the delivery of the module. Methods adopted will take the form of; study analysis with set questions, group discussion and student presentations. MyModuleResources List link https://moduleresources.sunderland.ac.uk/ PROGRAMMES USING THIS MODULE AS CORE/OPTION: Master of Business Administration Is the programme delivered On Campus or Off campus: On and Off Campus College(s): Approved Partner Colleges Work based learning: No Professional Accreditation: No MODULE LEADER Dr. Derek Watson LEAD DELIVERER Dr. Derek Watson JACS Code N212 APPENDIX INDICATIVE READING LIST Recommended Text: Bessant, J,R. and Tidd, J. (2015). Innovation and Entrepreneurship. John Wesley Publishers. ISBN 0470711442 Hisrich, R., Peters, M. and Shepperd, D. (2012). Entrepreneurship. 9th Edition. McGrawHill Publishers. ISBN 0078029198 Tidd, J and Bessant, J. (2013). Managing Innovation, Integrating Technological, Market and Organisational Change. Wiley Publishers. ISBN 978111836063 SUPPORTIVE TEXTS: Andriopoulos, C and Dawson, P. (2009). Managing Change, Creativity and Innovation. SAGE Publishers. ISBN 1412948525 Bessant, J,R. and Tidd, J. (2011). Innovation and Entrepreneurship. John Wesley Publishers. ISBN 0470711442 Burgelman, R.A., Christensen, C.M., and Wheelwright, S.C. (2008). Strategic Management of Technology and Innovation. ISBN 0072536950 Christensen, C.M. (2009). The Innovators Dilemma: when New Technologies Cause Great Firms to Fail. Harvard Business School Publishers. ISBN 0875845851 Christensen, C.M. (2009). The Innovators Solutions. Harvard Business School Publishers. ISBN 1578518520 Conway, S and Steward, F. (2009). Managing and Shaping Innovation. Oxford University Press. ISBN 9780199262267 Drucker, P. (2006). Innovation and Entrepreneurship. HarperCollins Publishers. ISBN 9780060851132. Goffin, K and Mitchell, R. (2010). Innovation Management. Palgrave Publishers. ISBN 978023020582. Jolly, A. (2013). The Innovation Handbook. Kogan Page Publishers. ISBN 978074946533 Schilling, M.A. (2008). Strategic Management of Technological Innovation. McGraw Hill Publishers. ISBN 0071259422 Tidd, J and Bessant, J. (2013). Managing Innovation, Integrating Technological, market and Organisational Change. Wiley Publishers. ISBN 978111836063 Trott, P. (2012). Innovation Management and New Product Development. Prentice Hall. Person Publishers. ISBN 9780273736561 Wickham, P.A. (2006). Strategic Entrepreneurship. 4th Edition. Prentice Hall Publishers. ISBN 027370642X Zucchella, A. and Scabini, P. (2007). International Entrepreneurship. Palgrave MacMillan Publishers. ISBN 023051547 Journals: International Journal of Entrepreneurial Knowledge.ISSN: 2336-2952, 2336-2960 International Journal of Entrepreneurial Behaviour & Research. ISSN: 1355-2554, 1758-6534. Journal of Business, Entrepreneurship, & the Law. ISSN: 2326-3717, 2326-3725 Journal of Developmental Entrepreneurship. ISSN: 1084-9467, 1793-706X Journal of Entrepreneurship Development. ISSN: 0973-2659 European Journal of Innovation Management. ISSN: 1758-7115 International Journal of Innovation Management ISSN: 1757-5877 Journal of Technology Management and Innovation. ISSN: 0718-2724 The European Journal of Social Science Research ISSN: 1469-8412 Professional Bodies: Institute of Enterprise and Entrepreneurship: https://campus.ioee.uk/ Institute of Entrepreneurship: http://www.ioe-deutschland.de/en/ Institute of Entrepreneurship Development: https://ied.eu/ The Institute of Innovation and Knowledge Exchange (IKE): http://www.innovationinstitute.org.uk International Association of Innovation Professionals: http://www.iaoip.org

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