customer relationship management – My Assignment Tutor

For this week’s assignment, you are to answer the following questions in a 1-2 page paper, 12 point font, 1.5 space. This paper will be graded on content, so please expand on your thoughts. I am not looking for formatting such as MLA, APA, but the entirety of the substance. Please include a bibliography/reference page. Questions to answer:1. Define customer relationship management. What is meant by the statement “CRM is primarily a mindset?”2. Why is a small business potentially in a better position to achieve customer satisfaction than a larger firm?3. What are some nonfinancial rewards that could be offered to you as a funeral director and what are some financial rewards? Do you think either is better than the other?Remember to support your positions with verifyable backup/references. Grading will be based upon the grading rubric attached to the assignment in the upload section.


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