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BSB52415 Marketing Audit
Choose a real company to base your assessment on (hint: the bigger the company, the easier your assessment will be). You have just been employed as the team leader of the marketing department for your chosen organisation. Your boss would like you to review the company’s marketing performance by completing a marketing audit. Answer the questions in as much detail as possible, considering your organisational requirements. It is your job to conduct, document and report on an internal and external audit of your organisation’s marketing activities. This should be completed in accordance with the reporting requirements of your organisation whilst demonstrating the skills that you have. Think about how you will: 1. Explain how you will prepare for Marketing Audit for your chosen organisation. 2. Identify and explain the forms of a Marketing Audit you could use as part of your audit. 3. Conduct external Marketing Audit on your chosen organisation using different external audit form. Document your findings. 4. Conduct internal marketing (self) audit on your chosen organisation. Document your findings. 5. Your manager has asked you to prepare a Marketing Audit report of your findings from your internal and external Audits
BSB52415 Marketing Audit
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Tellus molestie nunc non blandit massa enim nec dui. Tellus molestie nunc non blandit massa enim nec dui. Ac tortor vitae purus faucibus ornare suspendisse sed nisi. Pharetra et ultrices neque ornare aenean euismod. Pretium viverra suspendisse potenti nullam ac tortor vitae. Morbi quis commodo odio aenean sed. At consectetur lorem donec massa sapien faucibus et. Nisi quis eleifend quam adipiscing vitae proin sagittis nisl rhoncus. Duis at tellus at urna condimentum mattis pellentesque. Vivamus at augue eget arcu dictum varius duis at. Justo donec enim diam vulputate ut. Blandit libero volutpat sed cras ornare arcu. Ac felis donec et odio pellentesque diam volutpat commodo. Convallis a cras semper auctor neque. Tempus iaculis urna id volutpat lacus. Tortor consequat id porta nibh.
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